Michael Jung is an award-winning writer who’s been producing entertainment-related content for over 20 years. An expert in comic book history, storytelling, children’s literature, and reader response theory, he’s applied his knowledge toward furthering the study of pop culture in both the academic and business worlds.
Since earning his PhD in American Literature at Arizona State University, Michael has spoken at many schools and conferences on the role consumers play in constructing meaning out of movies, TV shows, books, and other media. Understanding how participative communities build and promote popular interpretations of mass media helps strengthen the relationship between producers and consumers, increasing engagement and improving business revenue.
Michael is also a lifelong storyteller who has written, produced, and published his own short films, stage plays, short stories, how-to books, and fantasy novels. He has taught classes in story construction and publishing, aiding many writers and creative professionals in developing their own story worlds.
A regular contributor to popular entertainment blogs and websites including Screen Rant, Looper, and Comic Book Resources, Michael now provides in-depth content on the entertainment business through his own blog. By interviewing leading experts in story world development, transmedia storytelling, and media licensing, his blog articles offer accessible content on cutting-edge techniques in entertainment production and marketing. Visitors are encouraged to subscribe to his blog to receive regular updates.
Links to articles by Michael Jung
Ultraman: Translating a Multi-Billion-Dollar Japanese Superhero Franchise for American Media
How Disney + Uses Star Wars to Dominate Digital Entertainment